Alex Annen - Photographer & Image Craftsman

Based in Fribourg, available across French-speaking Switzerland and internationally for projects with a strong artistic vision.

Un homme barbu, vêtu d'une chemise et d'un chapeau noirs, est le point de mire principal sur un fond sombre, un éclairage rouge dramatique mettant en valeur son visage et sa barbe.

My Vision: Raw and Minimal Photography

I am a craftsman. A sculptor of images.

More than a photographer, I build portraits and visuals charged with palpable tension, for art directors and artists who know where they’re going and want to give shape to a bold visual identity, no compromise.

My photographic language?

Raw in texture. Sharp in composition. Minimal in form. Intense in impact.

Before: an idea, a universe, a direction.
After: damn images that hit hard and stick.

Journey of an Image Craftsman: From Stage to Studio

I discovered photography through concerts. I learned to love it through portraiture.

Within seconds of standing in front of someone, I understood two things: that I had a real impact on the way people see themselves, and that this was where I wanted to focus my eye. What follows traces the evolution of that gaze, from concert halls to the light of my studio.

2016

My beginnings as a photographer. The first subject that drew me in was music — particularly the metal scene, which still inspires me to this day.

2019

I started shooting portraits. I discovered photography through concerts, but it was portraiture that taught me how to truly see.

2021

I left the IT industry to fully commit to this craft, driven by a will to build a practice grounded in high standards, commitment, and a bold artistic vision.

2023

I started bringing images to life through video. I took on the role of director of photography on larger-scale projects, notably by joining the association Domus Fabula, which I now chair.

2024

I opened my own studio near Fribourg, a space designed to create under the right conditions, welcome artists, and build striking visual projects. That same year, I was accredited for Slipknot’s show in Stuttgart, a shoot that confirmed my direction: working with powerful artistic worlds, no compromise.

Une personne portant un masque métallique à cornes et une combinaison rouge se tient sur scène sous un éclairage dramatique, à propos d'un spectacle électrisant dont les faisceaux lumineux illuminent l'arrière-plan.

Une personne aux cheveux blancs courts se tient pieds nus dans une eau peu profonde, vêtue d'une tenue rouge et tenant un tissu orange qui coule à propos à côté d'elle, entourée d'un feuillage vert luxuriant dans un cadre naturel faiblement éclairé.

Un homme portant une casquette, un t-shirt et un short noirs se tient à l'écart entre un fauteuil bleu clair et une chaise bleu foncé avec un coussin à motifs dans une pièce élégante aux murs clairs et au sol en bois.

Une personne vêtue d'une veste en cuir se tient à l'écart, face à trois vieux bus rouillés dans un garage faiblement éclairé. Le bus du milieu est éclairé de l'intérieur, jetant une lueur jaune alors que des planches de bois sont appuyées contre lui.

Un studio photo moderne avec un sol en bois, un mur d'accent vert portant l'inscription "Be smART. Do ART.", un canapé gris, un fauteuil rouge, des lampes de studio, du matériel photographique et un ordinateur affichant un portrait.

From Idea to Image: How We Create Together

My approach is clear: build artistic direction that leaves a mark, with you.

Connect

A great image starts with alignment. I get involved from the first exchange to understand your vision, your stakes, your identity.

Prepare

Together, we refine the intention and artistic direction. This phase isn’t optional — it’s what makes the difference between a decent image and one that stays.

Create

In my studio near Fribourg or on location. We give shape to your universe through raw, taut, essential portraits. Every shot becomes an extension of your vision.